How to Build a Website Like Grüns on Shopify

Grüns (gruns.co) is one of the most-copied Shopify store designs in the supplement space right now. These 3 templates are the closest you'll get to that look — without hiring a developer or spending months building from scratch.

Grüns went from a Stanford dorm room to a $200M+ nutrition brand, and a big part of that story is their Shopify store. Clean, modern, trust-building, and relentlessly conversion-focused — their site is a masterclass in DTC supplement design. It's no surprise that founders across the gummies and wellness space are asking the same question: "How do I build something that looks like that?"

The honest answer is: Grüns built their store using custom Liquid code on Shopify's theme architecture — a process that takes months and real engineering resources. But you don't need that. At CRO Templates Library, we've done the reverse-engineering for you.

Below are the 3 Grüns-inspired Shopify templates that give your gummies or supplement brand the same premium, high-converting aesthetic — powered by GemPages, fully editable with drag-and-drop, and available for instant download.


The 3 Best Grüns-Style Shopify Templates for Supplement & Gummies Brands

1

Grüns Shopify Theme

Homepage + Product Page  ·  GemPages Template  ·  Best for: Full Store Launches
$99 $300 67% OFF

If you want the complete Grüns experience — from homepage to product detail page — this is the template to start with. The Grüns Shopify Theme is a premium, high-converting bundle that includes both a homepage template and a product page (PDP) template, giving you every page you need to launch a professional supplement store.

Designed with a direct-to-consumer (DTC) mindset, every section is structured to do one thing: guide visitors from discovery to checkout. The layout emphasizes supplement benefits, ingredient credibility, and lifestyle appeal — the three pillars that convert health-conscious shoppers. Whether you're launching a new gummies brand or redesigning an existing supplement store, this theme hands you a conversion-ready foundation that would cost thousands to build from scratch.

What's Included

Homepage template (fully editable)
Product page (PDP) template
100% mobile responsive design
Drag-and-drop via GemPages v7
Trust-building supplement layout
No coding required
Instant access after purchase
Agency MRR license available

Requires: Shopify + GemPages Version 7  |  License: 1 store (or unlimited with 2x qty)

🛒 Buy Template Now — $99 →

⚡ Instant access delivered to your email after checkout

2

Grüns Gummies Shopify Template

Product Page (PDP) Only  ·  GemPages Template  ·  Best for: Upgrading a Single Product Page
$80 $200 60% OFF

Already have a homepage you love? The Grüns Gummies Shopify Template is a focused, high-converting product detail page (PDP) template built specifically for gummy supplements and wellness products. It's the perfect option for founders who want to upgrade just their product page — without overhauling the entire store.

The template is built around benefit-driven storytelling: leading with the transformation your product delivers, then supporting it with ingredient transparency, social proof placement, and a frictionless path to purchase. Every section is designed to keep health-conscious visitors engaged, build trust, and move them confidently toward the "Add to Cart" button. If your current product page isn't converting the way it should, this template is the fastest fix available.

What's Included

1 high-converting PDP template
Benefit-first storytelling layout
100% mobile responsive
GemPages v7 drag-and-drop editing
Ingredient & trust section built in
No coding required
Instant access after purchase
Works for any gummy or supplement SKU

Requires: Shopify + GemPages Version 7  |  License: 1 store (or unlimited with 2x qty)

🛒 Buy Template Now — $80 →

⚡ Instant access delivered to your email after checkout

3

Grüns 6 Reasons Shopify Listicle Template

Listicle / Advertorial Page  ·  GemPages Template  ·  Best for: Paid Ads & Top-of-Funnel Landing Pages
$50 $100 50% OFF

This is one of the most underrated assets in a DTC supplement brand's toolkit. The Grüns 6 Reasons Shopify Listicle Template is a dedicated listicle-style page built around the proven "6 Reasons Why" persuasion format — perfect for paid ad landing pages, Facebook/TikTok traffic, and editorial-style pre-sell pages.

Where a product page sells, a listicle page educates and persuades. It's designed to meet cold-traffic visitors where they are, walk them through your supplement's biggest benefits in a scroll-friendly, story-driven format, and warm them up before the purchase decision. The result is higher click-through rates from ads, lower bounce rates, and better conversion on cold audiences — the exact play top DTC brands use to scale their paid acquisition efficiently.

What's Included

"6 Reasons Why" listicle layout
Optimized for paid ad traffic
100% mobile responsive
GemPages v7 drag-and-drop editing
Scroll-optimized storytelling flow
No coding required
Instant access after purchase
Works as standalone landing page

Requires: Shopify + GemPages Version 7  |  License: 1 store (or unlimited with 2x qty)

🛒 Buy Template Now — $50 →

⚡ Instant access delivered to your email after checkout


Which Template Is Right for You?

Not sure which one to start with? Here's a quick breakdown to help you pick the right template for your stage and goal.

Feature / Use Case Grüns Full Theme
$99
Gummies PDP
$80
6 Reasons Listicle
$50
Launching a brand new store ⭐ Best choice ➕ Add-on ➕ Add-on
Upgrading product page only ⭐ Best choice
Running paid ads (FB/TikTok) ⭐ Best choice
Homepage template included
Product page (PDP) included
Listicle / pre-sell page
Mobile responsive
GemPages drag-and-drop
No coding required
Agency / unlimited store license
💡

Pro tip for new brands: The most powerful combination is all three. Start with the Full Theme for your store, use the Gummies PDP for any additional product pages, and deploy the Listicle Template as your paid ad landing page. Together they cover every stage of the funnel — from cold traffic all the way to checkout.


How to Use These Templates: Step-by-Step

Setting up any of these templates is straightforward. Here's exactly what you need to do:

  1. Purchase the template — you'll receive instant access via email after checkout.
  2. Install GemPages Version 7 on your Shopify store (available in the Shopify App Store).
  3. Import the template into GemPages using the provided file or access link.
  4. Customize with drag-and-drop — swap in your brand colors, product images, copy, and logo. No code needed.
  5. Publish and go live — your Grüns-style store is ready.
⚙️

Compatibility note: All three templates work exclusively with Shopify and require GemPages Version 7. They are not compatible with other page builders such as PageFly or Replo. Need help? Reach out via WhatsApp support included with every purchase.


Why These Templates Work for Supplement & Gummies Brands

Grüns didn't build a great website by accident. Their design is the product of deep conversion research, DTC expertise, and iterative testing across millions of sessions. These templates are built to reflect exactly those principles:

  • Benefit-first structure: Every layout leads with what the product does for the customer, not just what it contains.
  • Trust architecture: Ingredient transparency, clean visual hierarchy, and social proof placements are built into every section.
  • Mobile-first design: The majority of supplement shoppers buy on mobile. All three templates are 100% mobile responsive out of the box.
  • DTC funnel thinking: From the listicle pre-sell page to the product page to checkout — every template is designed as part of a conversion funnel, not just a standalone page.
  • Speed and simplicity: GemPages renders fast and the templates are kept lean — no unnecessary scripts or bloat that slow your store down.

Frequently Asked Questions

Do I need to know how to code to use these templates?

No. All three templates are fully editable using GemPages' drag-and-drop editor. You can change text, images, colors, icons, and CTAs without touching a single line of code.

Which GemPages version do I need?

All templates require GemPages Version 7. They are not compatible with older versions of GemPages or other Shopify page builders.

Can I use one template for multiple Shopify stores?

A single purchase (1 quantity) covers one Shopify store. Purchasing 2 quantities unlocks an unlimited stores license. Purchasing 3 quantities gives you a full MRR agency license — ideal for Shopify agencies and freelancers who want to resell the setup service.

How quickly will I get access after purchase?

Access is instant. You will receive your template files or access link by email immediately after checkout.

Can I preview the templates before buying?

Yes — live demos are available for all three templates. Visit the product page for each template and use the demo link provided. The demo store password is 1234.

Do these templates work for products other than gummies?

Absolutely. While the design language is inspired by Grüns, the templates work well for any dietary supplement, wellness product, vitamin, protein powder, or health brand that wants a clean, modern, high-converting Shopify store.

Are refunds available?

As these are digital products, all sales are final and no refunds are provided. We strongly recommend viewing the live demos before purchasing to make sure the design fits your brand.


Ready to Build Your Grüns-Inspired Store?

Pick the template that fits your goal, customize it in minutes with GemPages, and launch a supplement store that looks like it cost $50,000 to build.